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The Sparcle PrinciplesSparcle is not passive. Think engagement, interactivity, participation. Sparcle is not framed on the wall. Sparclers are doers. Sparclers are joiners. Sparcle is alive! We are the spark. People - are the most important thing. Connecting with people is the fuel of life. Place - Communities exist in a place (even if that place is virtual). We use activation to build healthy, inspiring places for people to live in community. Activation - Activated places inspire human connection and community. Activation is the infusion of energy that makes places comfortable and inviting. It is living energy, be it action or just a presence. Activation can be people doing something. It can be nature. It can be art. The best places are activated in more than one way. Impact - Not only do we recognize that every act of living has an impact on others and the world around us, but we seek to make that impact positive for a better world, for better relationships, better neighborhoods, and a better community. We ask the question, “What can I do?” Here. Now. Us. Reveal - This is the spark. It is the story. It is creativity, perspective, surprise, funny, thoughtful, provocative, unconventional, wonder. It is the uncontrolled humanity after the controlled implementation. It is timing. It is the start. |
